Italy vs Spain tickets: UEFA cut prices due to struggle to sell out Wembley – The Athletic - Techy Hunters


Tuesday, July 6, 2021

Italy vs Spain tickets: UEFA cut prices due to struggle to sell out Wembley – The Athletic

How much do tickets cost?

Long before the tournament began, price bands were announced, with tickets more expensive for games later in the tournament, and prices varying depending on location (London and Munich are more expensive than Budapest or Bucharest, for example).

For the semi-finals there are four price bands: Category 1 (€595), Category 2 (€345), Category 3 (€195) and Fans First (€85).

Fans First tickets have mostly been allocated to national associations and not put on general sale.

For most of the last fortnight, the only tickets listed for this match have been in Categories 1 and 2. However, over the last couple of days, Category 3 tickets have been consistently available to purchase, and occasionally some at Fans First prices. The Athletic spoke to one fan who bought three tickets for €85 each at 12:48pm BST on Tuesday.

Where are the different category seats?

Ahead of the tournament, UEFA released a brochure showing how the seating categories would work. It says that Category 3 – the “cheap” tickets for the semi-finals, costing €195, would be behind the goals.

However, The Athletic has spoken to several fans who have bought tickets for Tuesday’s game in recent days, and have been allocated their seats which are in Category 1 or 2 positions close to the halfway line.

“UEFA has decided to recategorise the seating plan for the semi-final between Italy and Spain due to the impossibility for travelling fans to attend the game,” a spokesperson said. “This impossibility led to ticket returns and UEFA decided to make such tickets available at cheaper prices to give the chance to as many fans as possible to attend the game.”

Why are tickets so hard to shift?

In normal times, thousands of people would be flying in from Italy and Spain to watch the match.

However, both countries are on the UK’s ‘Amber List’ meaning incomers must quarantine for at least five days. Russia, where Spain’s quarter-final was held four days ago, and Germany, where Italy beat Belgium, are also on the Amber List.

Of course, there are lots of Spanish and Italian people in the UK, but a large part of the crowd will likely be made up of London-based neutrals.

Italy manager Roberto Mancini told reporters ahead of Tuesday’s clash: “I think it’s pretty unfair if I’m perfectly honest.

“We’re better off playing in front of any crowd as opposed to playing in front of a small number of people; that’s what’s great about football and entertainment in general. But I do think it’s very unfair that we don’t have half the stadium full of Italian fans and half the stadium full of Spaniards.”

These logistical issues, combined with the extremely high prices, mean lots of tickets were still available on the day.

“Nearly 60,000 tickets had been sold for the game this morning and the remaining tickets can be purchased until kick-off through,” a UEFA spokesperson said.

What about the other matches?

England’s semi-final against Denmark — and the final, which may see England captain Harry Kane lifting the trophy at Wembley — are a different story.

These games have been listed as “sold out” over the past few days.

However tickets have periodically appeared on sale again at short notice, so keep checking the official UEFA portal if you are interested.

(Photo by Nick Potts/PA Images via Getty Images)

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